The Filmstro Blog

Advice, insight, inspiration and how-to guides from the best and brightest. We want to help you improve your film and video production.

How to Optimise Your YouTube Videos for SEO

How to Optimise Your YouTube Videos for SEO

Videos are undoubtedly some of the most powerful tools you can use to market your business. Small businesses in particular can use optimised video content - using tools like YouTube - to reach more of their target audience, enhance their brand awareness and increase sales of their products or services. But how do you ensure […]

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Can Product Placement Ever be Natural in Film?

Can Product Placement Ever be Natural in Film?

If you have only watched a handful of movies in your life, there's a good chance you will have been targeted by product placement. Whether that product placement had an impact on you is another thing but many modern films feature some of the planet’s best-known brands. Some films beat you over the head with […]

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Why Is The Film Industry Being Targeted By Cybercriminals?

Why Is The Film Industry Being Targeted By Cybercriminals?

Creative content is our most valuable asset as filmmakers. After all, original ideas, compelling scripts and dazzling cinematography take time and talent. Unfortunately, hackers know this too and are constantly finding new ways to exploit weaknesses in the supply chain to gain access to this work.  Stolen scripts, blackmail, leaked content – the list of […]

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Location, Location: How To Scout The Right Venue For Your Film

Location, Location: How To Scout The Right Venue For Your Film - Where you choose to set your film has massive implications for the overall feel of the piece, but sourcing a location is easier said than done.  You might be limited on availability to shoot or maybe you’re working with a very tight budget. […]

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How To Make Real-World Product Placement Work On YouTube Videos

How To Make Real-World Product Placement Work On YouTube Videos - Thanks to the film and TV industries, product placement is a common form of marketing that gives brands exposure to a wide audience. Product placement has evolved and while it remains in TV shows and movies, social media is its new home. The average […]

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Filmstro Update - Roadmap

Hey guys. We’re super excited to share what we’re working on right now. We’ve received lots of awesome feedback from the community since we released our new Web App in the Spring and we’re now putting our money where our mouth is to turn all the feedback into reality! Cut-down Versions First up is a […]

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10 Best Screenwriting Books for Beginners

10 Best Screenwriting Books for Beginners - Understanding how to write a compelling and great screenplay takes time, effort, and practice. If you are new to screenwriting or want to improve your writing, screenwriting books are your best friend. Screenwriting books will aid you on your screenwriting journey and help you create a fantastic script. […]

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How To Write Better Movie Dialogues?

How To Write Better Movie Dialogues? - Have you written a great script, but you think it could be better? Chances are, you might need to rework your dialogue to take your writing to the next level. Movie dialogues are considered the music of movies. When you think of an iconic film, its movie dialogue […]

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Is Directing or Screenwriting Harder?

Is Directing or Screenwriting Harder? - When you think about giving someone credit for a movie, the person that often comes to mind is the director. The director is always considered the film's creator, and all film-related praise is bestowed upon them. But without screenwriters, would directors have anything to direct? The directing vs screenwriting […]

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